Posts Tagged ‘public relations’


I’ve been in a list making kind of mood the last week. I noticed some new Anthology Marketing Group folks joining Twitter recently and was glad to see many of my colleagues using the service. This prompted me to do a more thorough investigation of just who from our agency – comprised of McNeil Wilson Communications, Laird Christianson Advertising, StarrTech Interactive, QMark Research, and Alt – was on there. If you’re interesting in following some folks working in Hawaii’s largest integrated marketing agency, just click this link to see all the tweeps.


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I will be keeping this list updated, so if I’ve missed anyone, please feel free to leave a comment or contact me on Twitter. I’ll be sure to add them to the list.

Updated June 29, 2012, (319 listed)
Note: Hawaii visitors bureaus on Twitter (@GoHawaii, @KauaiDiscovery, @OahuVB, @VisitLanai, @SeeMolokai@MauiVisit, @HawaiiBig Island@HawaiiHTA) highlighted in red below.

8GreatTowns (Hamilton County Convention & Visitors Bureau)
AC_CVA (Atlantic City Convention & Visitors Association)
AlabamaBeaches (Alabama Gulf Coast Convention & Visitors Bureau)
AlpharettaCVB (Alpharetta Convention & Visitors Bureau)
AmNorthCoast (Lutsen, Tofte and Schroeder, Minnesota )
Anaheim_OC (Anaheim/OC Visitors & Convention Bureau)
annarborareacvb (Ann Arbor Area Convention & Visitors Bureau)
ArizonaTourism (Arizona Office of Tourism)
artourism (Arkansas Deptartment of Parks and Tourism)
AshevilleCVB (Asheville Convention & Visitors Bureau)
ashevilletravel (Asheville Convention & Visitors Bureau)
AZTourismPR (Arizona Office of Tourism)
BaltimoreMD (Baltimore Area Convention & Visitors Association)
BarbinIL (Tuscola, IL)
BattleCreekCVB (Battle Creek/Calhoun County Convention & Visitors Bureau)
BeaumontCVB (Beaumont Convention & Visitors Bureau)
BenzieCounty (Benzie County Visitors Bureau)
boomtowndays (City of Joplin Convention & Visitors Bureau)
BuffaloNiagara (Buffalo Niagra Convention & Visitors Bureau)
butlercountypa (Butler County Tourism & Convention Bureau)
CalistogaVisit (Calistoga Visitor’s Center)
CATourism (California Travel & Tourism Commission)
CantonStarkCVB (Canton Stark County Convention & Visitors Bureau)
CarsonCity_NV (Carson City Convention & Visitors Bureau)
CedarFalls (Cedar Falls (Iowa) Tourism & Visitors Bureau )
CedarRapidsCVB (Cedar Rapids Area Convention & Visitors Bureau)
CharlestonArea (Charleston Area Convention & Visitors Bureau)
chattanoogafun (Chattanooga Convention & Visitors Bureau)
cheyennewy (Cheyenne Area Convention & Visitors Bureau)
CHGIFlorida (Charlotte Harbor Convention & Visitors Bureau)
chicagonorthsub (Chicago North Convention & Visitors Bureau)
ChicagoNShore (Chicago’s North Shore Convention & Visitors Bureau)
chicagonw (Woodfield Chicago Northwest Convention Bureau)
choosechicago (Chicago Convention & Tourism Bureau)
CityofSantaFe (Santa Fe Convention & Visitors Bureau)
clarecountycvb (Clare Counte Convention & Visitors Bureau)
ClarksvilleCVB (Clarksville Convention & Visitors Bureau)
ctccct (Canadian Tourism Commission)
ColumbiaMOCVB (Columbia Convention & Visitors Bureau)
columbiacntyga (Columbia County Convention & Visitors Bureau)
columbiasc (Columbia Metropolitan Convention & Visitors Bureau)
columbuscvb (Columbus Convention & Visitors Bureau)
CorvallisScene (Visit Corvallis & Benton County)
CSCVB (Chicago Southland Convention & Visitors Bureau)
cvbhiltonhead (Hilton Head Island Visitor & Convention Bureau)
cvbqueen (Statesville Convention & Visitors Bureau)
DavidHTA (Hawaii Tourism Authority)
Derita (Derita Visitors Information Bureau)
destinationdc (Destination DC)
DestWorcester (Destination Worcester, MA)
DiscoverDuPage (DuPage County Convention & Visitors Bureau)
discover_la (Los Angeles Tourism Bureau)
DiscoverMonroe (Monre County Tennessee Chamber of Commerce)
DownersGrove1st (Downers Grove Visitors Bureau)
dreamofitaly (Dream of Italy, Inc.)
dutchesstourism (Dutchess County Tourism)
eacvb (Elgin Area Convention & Visitors Bureau)
ecacvb (Elizabeth City Area Convention & Visitors Bureau)
enjoyknoxville (Knoxville Tourism)
ERCVB (El Reno Convention & Visitors Bureau)
ExpCols (Greater Columbus Convention & Visitors Bureau)
ExperienceWA (Washington State Tourism)
explorechicago (Chicago Office of Tourism)
FargoMoorhead (Fargo-Moorhead Convention & Visitors Bureau)
fife_washington (City of Fife)
fjordnorway (Official Tourism Board of Western Norway)
flaspacecoast (Florida’s Space Coast)
Foodtopia (Asheville Convention & Visitors Bureau)
FortSmithCVB (Fort Smith Convention & Visitors Bureau)
GalvestonIsland (Galveston Island)
GenevaIL (City of Geneva)
GeorgiaTourism (Official State of Georgia Tourism)
GettysburgNews (Gettysburg Convention & Visitors Bureau)
GoHawaii (Hawaii Visitors and Convention Bureau)

GoLakeHavasu (Lake Havasu City Convention & Visitors Bureau)
gorockford (Rockford Area Convention & Visitors Bureau)
GoToBakersfield (Bakersfield Convention & Visitors Bureau)
GoToLouisville (Louisville Convention & Visitors Bureau)
GoWichita (Wichita Convention & Visitors Bureau)
GrandRapidsCVB (Grand Rapids Convention & Visitors Bureau)
GrapevineGurl (Grapevine Convention & Visitors Burea)
GreaterLansing (Greater Lansing Convention & Visitors Bureau)
Greenville_SC (Greenville Convention & Visitors Bureau)
HarborCountry (Harbor Country Convention & Visitors Bureau)
HardinCountyTN (Hardin County, TN)
HawaiiBigIsland (Big Island Visitors Bureau)
HawaiiHTA (Hawaii Tourism Authority)
HeritageCVB (Heritage Corridor Convention & Visitors Bureau)
Hillsborough (The Alliance for Historial Hillsborough)
hiltonheadsc (Hilton Head Island Visitors & Convention Bureau)
HotSpringsCVB (Hot Springs Visitors & Convention Bureau)
enjoyillinois (Illinois Bureau of Tourism)
ILMICanal (Heritage Corridor Convention & Visitors Bureau)
ILoveSGFMo (Springfield Convention & Visitors Bureau)
imtourism (Tourism Association of Dickinson County Area)
indianadunes (Porter County Convention & Visitors Bureau)
insidealaska (Fairbanks Convention & Visitors Bureau)
insidesonoma (Sonoma County Tourism Bureau)
(Janesville Area Convetion & Visitors Bureau)
(Bourbon Country, Kentucky)
KauaiDiscovery (Kauai Visitors Bureau)
(Kentucky Department of Travel)
koreatourism (Korea Tourism Organization)
KSinTucson (Metropolitan Tucson Convention & Visitors Bureau)
LakeDistrictPR (Cumbria Tourism)
Lammertal (Destination Lammertal)
Lauderdale411 (Greater Fort Lauderdale Convention & Visitors Bureau)
LauderdaleChic (Fort Lauderdale, FL)
lehighvalleypa (Lehigh Valley Convention & Visitors Bureau)
Lenawee_Fun (Lenawee County Convention & Visitors Bureau)
LESIWC (Ohio’s Lake Erie Shores & Islands)
Lislecvb (Lisle Convention & Visitors Bureau)
louisianatravel (Louisiana Office of Tourism)
Ludington_Area (Ludington Area Convention & Visitors Bureau)
Madeira (Madeira Islands)
mainetourism (Maine Tourism Association)
MarshallMN (Maryland Office of Tourism)
MarylandTrip (Maryland Office of Tourism)
MauiVisit (Maui Visitors and Convention Bureau)
McPhersonCVB (McPherson Convention & Visitors Bureau)
MecostaCounty (Mecosta County Convention & Visitors Bureau)
MeetInSaltLake (Salt Lake Convention & Visitors Bureau)
MeetMinneapolis (Meet Minneapolis Convention & Visitors Association)
MemphisCVB (Memphis Convention & Visitors Bureau)
MerriamCVB (Merriam Convention & Visitors Bureau)
MiamiandBeaches (Greater Miami Convention & Visitors Bureau)
MinNEcations (Explore Minnesota)
MitchellCVB (Corn Palace Convention & Visitors Bureau)
ModestoCVB (Modesto Convention & Visitors Bureau)
(Missouri Division of Tourism)
MoTravelMama (Missouri Division of Tourism)
MuskegonCVB (Muskegon County Convention & Visitors Bureau)
MyMyrtleBeach (Myrtle Beach Area Conventions & Visitors Bureau)
(Tourism Vancouver)
NebraskaTourism (Nebraska Division of Travel & Tourism)
NewOrleansCVB (New Orleans Convention & Visitors Bureau)
NewportBeach (Newport Beach Convention & Visitors Bureau)
NewportRICVB (Newport County Convention & Visitor’s Bureau)
Norris_Lake (Norris Lake Marina Association)
nycgo (NYC & Company)
OahuVB (Oahu Visitors Bureau)
(Oakland Convention & Visitors Bureau)
(San Francisco Convention & Visitors Bureau)
oshkoshcvb (Oshkosh Convention & Visitors Bureau)
(Ottawa Tourism)
Ottawa_Tourism (Ottawa Tourism)
PadreDude (South Padre Island Convention & Visitors Bureau)
(Paducah Convention & Visitors Bureau)
PalmSpringsCA (Palm Springs Bureau of Tourism)
ParadiseCoast (Everglades Convention & Visitors Bureau)
(Pennsylvania Tourism Office)
(Panama City Beach Convention & Visitors Bureau)
PhiladelphiaCVB (Philadelphia Convention & Visitors Bureau)
(Tourisme Montreal)
(Pittsboro-Siler City Convention & Visitors Bureau)
PlanoCVB (Plano Convention & Visitors Bureau)
(Plumas County Visitors Bureau)
PositivelyCleve (Convention & Visitors Bureau of Greater Cleveland)
(The Greater Louisville Community Branding Project)
ProvidenceRI (The Providence Warwick Convention & Visitors Bureau)
(Pulaski County Visitor Center)
PureNewZealand (New Zealand Tourism Board)
(Tourism Queensland)
(Randolph County Convention & Visitors Bureau)
readingberkspa (The Greater Reading Convention & Visitors Bureau)
renotahoe (The Reno-Sparks Convention & Visitors Authority)
(Fort Wayne/Allen County Convention & Visitors Bureau)
(Roswell Convention & Visitors Bureau)
SantaClaraCA (Santa Clara Convention & Visitors Bureau)
(City of Santa Clarita)
santarosacvb (Santa Rosa Convention & Visitors Bureau)
(Sacramento Convention & Visitors Bureau)
scottsdaleaz (Scottsdale Convention & Visitors Bureau)
SedonaAZ (Sedona Chamber of Commerce)
See_Albuquerque (Albuquerque Convention & Visitors Bureau)
SeeMolokai (Molokai Visitors Association)
(Monterey County Convention & Visitors Bureau)
SeeRockCity (Rock City, GA)
SevierFun (Sevierville Convention & Visitors Bureau)
ShastaCascade (Shasta Cascade Wonderland Association)
southhaven_CVB (South Haven Convention & Visitors Bureau)
southeasttouris (Southeast Tourism Society)
(Southern Oregon Visitors Association)
(Tourist Board for South West of England)
(Greater Fort Lauderdale Convention & Visitors Bureau)
SportsCapital (Round Rock Convention and Visitors Bureau)
SpringfieldCVB (Springfield Convention & Visitors Bureau)
(Staunton Convention & Visitors Bureau)
stjomo (St. Joseph Visitors Bureau)
Stockton_CVB (Stockton Conference & Visitors Bureau)
(Sun Valley/Ketchum Chamber & Visitors Bureau)
(Swiss Tourism)
(Tourism New South Wales)
(Syracuse Convention & Visitors Bureau)
TahoeNorth (North Lake Tahoe)
(Johnstown Chamber & Visitors Bureau)
(Tennessee Department of Tourist Development)
tourhendersonky (The Henderson County Tourist Commission )
tourfrederickmd (Tourism Council of Frederick County)
TourismBCmedia (Tourism British Columbia)
(Tourism Newquay)
(Travel Alberta)
TravelLaneCo (Eugene, Lane County, & Oregon Coast Visitor Information)
(Oregon’s Adventure Coast)
TravelinSGFMO (Springfield Convention & Visitors Bureau)
TravelKS (Kansas Travel & Tourism Division)
travelnevada (Nevada Commission on Tourism)
(Travel Oregon)
(Travel Portland)
(Redding Convention & Visitors Bureau)
TravelSalem (Salem Convention & Visitors Association)
(Wonders of Wisconsin)
TuscarawasCoCVB (Tuscarawas City Convention & Visitors Bureau)
(Iowa Tourism Office)
(Michigan’s Upper Peninsula)
UtahStateParks (Utah State Parks)
uwishunu (Greater Philadelphia Tourism Marketing Corporation)
VaBeachCVB (Virginia Beach Convention & Visitors Bureau)
(Vermont Department of Tourism & Marketing)
victoriavisitor (Tourism Victoria)
VisitAberdeenSD (Aberdeen Convention & Visitors Bureau)
VisitAlton (Alton Regional Convention & Visitors Bureau)
VisitAnnapolis (Annapolis & Anne Arundel County Conference & Visitors Bureau)
(Austin Convention & Visitors Bureau)
visitbaker (Baker County Chamber of Commerce)
VisitBatesville (Batesville, Arkansas Area Chamber of Commerce)
visitbatonrouge (Baton Rouge Convention & Visitors Bureau)
visitbemidji (Bemidji Visitors & Convention Bureau)
(Bowling Green Convention & Visitors Bureau)
VisitBritain (official website for travel and tourism in the UK)
(Bloomington/Monroe County Convention & Visitors Bureau)
visitbville (Bartlesville Convention & Visitors Bureau)
visitcapefearnc (Wilmington/Cape Fear Coast Convention & Visitors Bureau)
VisitChicago (Chicagoland Regional Tourism Office)
(Colorado Springs Convention & Visitors Bureau)
VisitDetroit (Detroit Metro Convention & Visitors Bureau)
visiteldoradoks (El Dorado Convention & Visitors Bureau)
VisitFairfax (Fairfax County Virginia Tourism)
(Finger Lakes Visitors Connection)
VisitFlagler (Flagler County Chamber of Commerce)
VisitFlagstaff (Flagstaff Convention & Visitors Bureau)
(Florida Tourism Industry Marketing Corporation)
(Grayling Visitors Bureau)
visitholland (The Netherlands Board of Tourism and Conventions)
VisitHoustonTX (Greater Houston Convention & Visitors Bureau)
visitidaho (Idaho Division of Tourism Development)
VisitIndiana (Indiana Office of Tourism Development)
VisitJacksonMI (Jackson County Convention & Visitors Bureau)
Visit_Jax (Jacksonville & the Beaches Convention & Visitors Bureau)
VisitJordan (Jordan Tourism Board)
VisitKC (Kansas City Convention & Visitors Association)
VisitKissimmee (Kissimmee Convention & Visitors Bureau)
VisitLanai (Lanai Visitors Bureau)
visitlaguna (Laguna Beach Convention & Visitors Bureau)
VisitLauderdale (Fort Lauderdale, FL)
(Lodi Conference & Visitors Bureau)
(Long Beach Area Convention & Visitors Bureau)
(Longview Convention & Visitors Bureau)
Visit_Madison (Greater Madison Convention & Visitors Bureau)
VisitMaine (Maine Office of Tourism)
VisitMesa (Mesa Arizona Convention & Visitors Bureau)
VisitMilwaukee (Greater Milwaukee Convention & Visitors Bureau)
VisitMissouri (Missouri Division of Tourism)
(Nashville Convention & Visitors Bureau)
(Massachusetts Office of Travel & Tourism)
VisitNatchez (Natchez Convention & Visitors Bureau)
visitnewhaven (Greater New Haven Convention & Visitors Bureau)
VisitNewOrleans (New Orleans Tourism Marketing Corporation)
(New Hampshire Travel &  Tourism)
VisitNorthernIL (Northern Illinois Tourism Development Office)
VisitOakPark (Oak Park Area Convention & Visitors Bureau)
VisitOmaha (Omaha Convention & Visitors Bureau)
(Orlando Convention & Visitors Bureau)
visitPA (Official Tourism Website of the Commonwealth of Pennsylvania)
(Oceanside Tourism Association)
VisitPensacola (Pensacola Bay Area Convention & Visitors Bureau)
VisitPeoria (Peoria Area Convention & Visitors Bureau)
(Peru Tourism Board)
visitphilly (Greater Philadelphia Tourism Marketing Corporation)
visitphoenix (Greater Phoenix Convention and Visitors Bureau)
VisitPontiacIL (City of Pontiac)
VisitRichmond (Richmond Metropolitan Convention & Visitors Bureau)
VisitSanAntonio (San Antonio Convention & Visitors Bureau)
visitsandiego (San Diego Convention & Visitors Bureau)
visit_sanjose (San Jose Convention & Visitors Bureau)
VisitSarasota (Sarasota Convention & Visitors Bureau)
(Savannah Convention & Visitors Bureau)
VisitSiouxFalls (Sioux Falls Convention & Visitors Bureau)
(San Mateo County Convention & Visitors Bureau)
VisitSouthDel (Southern Delaware Tourism)
(Spokane Regional Convention & Visitors Bureau)
VisitStuartFL (Martin County Convention & Visitors Bureau)
(Sun Valley Ketchum Chamber & Visitors Bureau)
visitsurrync (Surry County Economic Development & Tourism Department)
VisitTampaBay (Tampa Bay & Company)
VisitTuscaloosa (Tuscaloosa Convention & Visitors Bureau)
VisitVallejo (Vallejo Convention & Visitors Bureau)
visitvf (Valley Forge Convention & Visitors Bureau)
(Virginia Tourism Corporation)
Visit_Vermont (Mount Snow Valley Chamber of Commerce)
Visit_Wausau (Wausau/Central Wisconsin Convention & Visitors Bureau)
visitwv (Southern West Virginia Convention & Visitors Bureau)
(London’s Convention Bureau & Event Solutions)
(St. Petersburg/Clearwater Area Convention & Visitors Bureau)
vstpgh (Greater Pittsburgh Convention & Visitors Bureau)
WarrenCountyOH (Warren County Convention & Visitors Bureau)
WCVA (Washington County Visitors Association)
WestAustralia (Tourism Western Australia)
(West Hollywood Marketing & Visitors Bureau)
WeVisitMexico (Mexico Tourism Board)
whatcomcounty (Bellingham Whatcom County Tourism)
(Wilkesboro Tourism Development Authority)
WilliamsportPA (City of Williamsport)
WillmarLakes (WillmarLakesArea Convention & Visitors Bureau)
(Wisconsin Dells Visitor & Convention Bureau)
WoodwardTCB (Woodward Tourism & Convention Bureau)
(Wyoming Travel & Tourism)
(Yakima Valley Convention & Vistors Bureau)
Ypsilanti (Ypsilanti Area Convention & Visitors Bureau)


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Having worked in public relations the last 10 years, the odds of getting all four local TV news stations to cover a press conference for a soft news item is about as common as me getting into the ocean. It doesn’t happen very often. It’s not that we don’t know what we’re doing at McNeil Wilson Communications, but sometimes breaking news takes priority and reporters/cameras have to shift gears and go elsewhere.

So you can imagine how stoked I was when The Wyland Waikiki PR team was able to get all four stations (KHON2, KITV4, KGMB9, KHNL8) down to hotel for Wyland’s press conference. Sure he talked about his role as the Official Olympic Artist of this years games in Beijing, China. Sure he announced his next big public art project of 100 marine sculptures in 100 cities across the world over the next 25 years. Sure he painted a beautiful piece of art in front of everyone in minutes and donated it to Special Olympics Hawaii. But I’m still pinching myself that we got all four TV stations to cover the event. SWEET!

BTW, did I mention all this happened with less than 24 hours notice? Some may say we lucked out on a slow news day. I prefer to say I have a great team around me that knows how to get the job done. Kudos to my colleagues Michael Ni and Kimberly Miyashiro for the good work on this event. And to Wyland’s publicist Steve Creech in Los Angeles for tying up all the details so quickly. Mahalo!

I must confess that neither of the daily newspapers showed up, though the Honolulu Star-Bulletin did contact us for information and photos and ran this nice story today. But all in all, considering the circumstances, I’m calling this “mission accomplished.”

You can visit my Flickr page for more photos from yesterday’s event.

That’s life in PR for you and why I love the challenges of this profession. I’m sure my fellow flack and blogger friend Melissa Chang would agree.


Those who work with and know me understand just how much I love my job in public relations. It’s also exciting that our firm – McNeil Wilson Communications – is embracing social media and allowing us to explore ways to incorporate it into our daily work flow. PR and social media are two things I’m really into right now. So you can imagine how excited I was when I received this e-mail today from


Spoke to Guy and he helped make it happen! is now open thanks to you! Additionally, I added your company’s website to the Acknowledgments.

It would be awesome if you could tell everyone locally, but also PR Newswire 🙂 Because of you, there is a PR category. We appreciate you very much.

L.P. “Neenz” Faleafine

UNREAL! I had pitched the idea of creating a PR Alltop category via Twitter to Guy Kawasaki (@guykawasaki) and Neenz (@infinitypro) and they said, “show me the feeds and we’ll consider.” I guess I did good by sending more than 40 of my favorite PR websites and blogs that I follow on a regular basis to get the ball rolling. Now the category has come to fruition which is a good thing for our industry. I’ll call this my contribution to advancing the public relations profession. Part of the mission being a member of PRSA.

BTW, did I mention Alltop received more than 1.2 million page views last month? This site is big time. If anyone has a PR focused blog or website they’d like to add, send your feeds to

Big mahalo to Guy and Neenz! You guys rock!


Melissa Malahoff-Kamei and me enjoying the world-famous Hamura’s Saimin Lilikoi Chiffon Pie.

The Kam Family Blog is coming up on its one year anniversary in August and I think most of my colleagues at McNeil Wilson Communications know I update this thing religiously. So I thought it would be fun to do a little test to see if my fellow PR associates actually visits this site (or has McNeil Wilson setup on their Google News Alerts). I have a feeling the answer is no, but I’m about to find out. Here’s how.

We celebrated Melissa Malahoff-Kamei’s birthday yesterday with some delicious Hamura’s Saimin Lilikoi Chiffon Pie which Emele Freiberg brought back following her trip to Kauai. At the same time, I took a bunch of candid photos of the Travel and Tourism Division staff who were in the office having fun and working hard. If anything will get them to the site, this is it.

From left: Emele Frieberg, Patrick Dugan, Noreen Kam (@buzzbunny), Melissa Malahoff-Kamei, and Jeanne Datz-Rice.

From left: Dara Lum, Rhegan Liwanag-Luat (@rherhe) and Michael Ni (@kruz808).

From left: Erin Kinoshita (@shmerin), Kimberly Miyashiro, and Andrea Lum (intern).

To my fellow McNeil Wilson colleagues, if you would like your photo removed, please let me know and I’ll take it down. Either post a comment or corner me in my office.

So let the experiment begin!

-NGK (@golfnutn8)

Disclaimer: No PR people were harmed (at least not to my knowledge) during this experimental process. If you don’t know what the “@” references mean that follow some names, click the links or you better ask somebody. Here’s a hint: TWITTER!


My friend and colleague Melissa Chang, director of marketing for Aloha Tower Marketplace and PR/social media queen and Honolulu Advertiser blogger, wrote a thoughtful post the other day titled “Welcome to my life” about the realities of public relations and misperceptions of our profession. I think she hit the bullseye (and some) as she shared a tale about a recent day at the office. It’s exactly this kind of chaotic schedule that attracted me to the profession more than nine years ago. I really believe you need to have some kind of “madness” within you to enter a career in PR. Just ask my wife…I’m sure she’d agree.

After graduating from UH Manoa in 1999 with a journalism/PR degree in hand, I fully understood what I was getting into when I got my first PR job at the now defunct PRWorks in Waikiki. After completing an internship and working part time there as an assistant account coordinator (don’t think you can have a lower title than that), it taught me that PR was a tough job that required a thick skin, long hours, sometimes working on the weekend, a lot of “grunt” work to start, and the ability to work with a bunch of different personalities to get the job done. Oh, did I mention the low pay? Who cares! It was the perfect job and I couldn’t wait to start!

As an eager 20-something at the time I did it all. I faxed, photocopied, filed, stuffed envelopes, made coffee, got the bosses lunch, answered the phone, took the mail down to the post office, took meeting notes, compiled horrendous clipping reports, and probably a lot more that I can’t remember. Not the most glorious of jobs coming out of college, but one that I loved. And I must have been pretty good at it because in short time, I was promoted to account executive. My attitude was work hard, learn everything I could, show my bosses I could do what was asked of me well, exceed their expectations, PAY MY DUES, then wait for the rewards to come. And they did.

Sure things are different now. I get to work with great clients, deal with important business people, develop and execute exciting PR initiatives, and manage a great team. But I still have the same attitude today as I did when I started at PRWorks and came to McNeil Wilson Communications in 2000. I take nothing for granted, am still learning something every day, and striving to deliver to the best of my ability. It doesn’t hurt that I had great mentors along the way like Craig Miyamoto, Deborah Sharkey, David McNeil, and David Wilson. Ultimately, I attribute my work ethic to my parents who always supported me, pushed me to do my best, and never let me give up. It’s also the attitude I try to instill in those I work with.

As a supervisor of people and workloads now, it’s hard to dismiss Melissa’s observation about the growing Generation Y work force coming into the marketplace. It’s also a subject of great discussion lately. In her post she writes:

“Yes, it (PR) can be glamorous, but you have to pay your dues and put in the hard work it takes to get there. If you are the type who physically punches in at 8 and out at 5, and demands to have a balance of “me” time, get a government job. If you are fresh out of school and looking to start at the top, call all the shots, make top dollar, and not have to do much but look pretty, … good luck.”

It’s the reality every company is facing today. A story in the Daily Mail describes Gen-Y as “those born after 1982 who expect everything to fall into their laps but who, in reality, massively overestimate their own abilities.” Yikes!

I’m still trying to figure out if this is a fair way to characterize this talented pool of “young-uns,” but one thing is certain in my opinion. This new work force is at our doorstep and cannot be ignored. The challenge for us Gen-Xers and Baby Boomers is to find ways to peacefully co-exist with Gen-Y, manage their expectations, keep them engaged and motivated, and show them that a little hard work never hurt anyone. Will this be easier said than done? Either way, I’m up for the challenge!

If anyone’s got some best practices to share, I’m all ears!



After reading Anthony Bourdain’s blog tonight about his experience in Romania, my public relations career flashed before my eyes. What if he doesn”t like Hawaii? I honestly didn’t think it was a bad episode last night and thought it was rather funny. But it sounds like a lot of people were offended…mostly Romanians and those who have visited Romania according to Bourdain.

With the Hawaii episode of “No Reservations” up to bat next Monday, I remain optimistic the Aloha State will be represented fairly. I think it’s safe to say we can expect Bourdain to poke fun at the sterotypical side of Hawaii…luaus, umbrella drinks, and the like…it’s what he does in every destination! But that’s exactly why we didn’t force anything down his throat and merely suggested some unique, off-the-beaten-track experiences to his producers for him to engage in…otherwise known as everything outside of a typical guidebook. Understanding the show, there was no way you were going to find Bourdain in the predictable Hawaii tourist spots and that’s exactly what we wanted. The goal: to showcase a different side of Hawaii that many may not have known about.

And it’s always nice to have a second opinion. A story in the Honolulu Advertiser today shares some insight into local food writer David Choo’s time with Bourdain. According to Choo, “A lot of people are worried about how Hawaii and Spam will fare during the episode, but I think we’re going to do OK. The reason for my optimism is that he really liked the stuff. He at all his Spam musubi and then ate my leftovers.”

David’s comments are music to my ears and builds my confidence that I’ll still have a job at McNeil Wilson next Tuesday. 🙂